The Pitch Deck This Startup That Helps Companies Reach Customers on Messaging Apps Is Using for Its Series A After Raising $4 Million

Connectly, an AI startup helping businesses reach customers via messaging apps, is seeking to raise $15 million in Series A funding.

The company was founded by CEO Stefanos Loukakos, former director and head of Meta's messenger and blockchain businesses, and CTO Yandong Liu, ex-Strava CTO and Uber engineer.

Connectly raised $4 million in seed funding in February 2021. Investors included Unusual Ventures, Marathon Venture Capital and Global Founders Capital.

Loukakos said brands are increasingly turning to messaging as a quick and effective way to reach consumers, fueled in part by the pandemic which gave rise to messaging as a means for consumers to interact with companies. He said messaging apps are also getting more advanced, with options now to make phone and video calls and send documents.

Connectly primarily serves Meta's WhatsApp but also integrates with text messages, Facebook Messenger, and Instagram. It deciphers incoming messages from customers and then allows businesses to respond in one place.

Loukakos said Connectly is unique in that it allows for a two-way conversation between businesses and customers via messaging. "The majority of texts are one way. We have cases where businesses are sending customer satisfaction surveys and, based on responses, sending them offers more personal to them."

Connectly is completely remote and now up to 15 employees with plans to hire another 10 employees in the next couple of months. Most of its business comes from Latin America, but Loukakos hopes to expand in the US.

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